Visual appearance for a nationwide beer event 07. February 2019 ‐ Corporate Design

The logo in the national colours leaves no doubt: Störtebeker is looking for the best hobby brewer - nationwide. The stylized hop cone not only adorns the website, banners and print products, but also the neck of the bottle of the winning beer, which is bottled in the brewery and marketed throughout Germany. Side by side as independent brands, the red flag and the hop cone advertise for Germany's beer connoisseurs and establish Störtebeker as the brewery that promotes newcomers and expands the taste spectrum. A website specially designed for the event and a documentary film bring the championship to life and shorten the time to the next round.

Deutsche Hobbybraumeisterschaft 2018

Störtebeker to touch 18. July 2018 ‐ Interior Design

How can the variety diversity of Störtebeker beers be explained? The exploration tour in the heart of the brewing factory begins with a film journey documenting the brewing process and the selection and compilation of the selected ingredients. The path, lined with icons, graphics and lettering, then leads through a room in dark shades of grey. It is dominated by five brewing vessels, which embody the steps of the brewing process. Tastings, awards and numerous tools to inform interactively about Störtebeker make the traditional brand tangible. Defined selfie points encourage you to take home an impressive visual souvenir.

Stoertebeker Brauquartier Sudhaus Interior-Konzept

Sustainable design wins! 17. June 2018 ‐ Packaging

The reduced-scale image of the Elbphilharmonie, which wertmarke created as packaging for the Störtebeker Elbphilharmonie Editions, convinces with its sense of form, functionality and the idea of sustainability. For this reason, the jury of the POPAI D-A-CH Awards awarded the design agency gold in the packaging category. The packaging, which is predominantly made of recycled materials, represents love for the environment paired with a passion for good design, from the cardboard base to the translucent top and the fibre cellulose inlay. The highlight: With an LED light, the Miniatur-Elbphilharmonie can be transformed into a stylish lamp.

Elphilharmonie-Edition gewinnt POPAI-Award 2018

Redesign for a traditional company 11. June 2018 ‐ Corporate Design

22 years after the logo was designed, wertmarke was commissioned to reposition the "Hotel Klosterpforte" brand and to emphasise its superior character both graphically and visually. As the epitome of value, a warm gold tone was chosen as the base colour. Clear lines and grids are broken by the sweeping brush strokes of the logo and a handwritten typography and unite personality and perfection as it is characteristic of the Hotel Klosterpforte. In order to offer guests orientation on the 180,000 square metre hotel area and to guide them through the variety of offers, wertmarke developed an umbrella brand concept including a signage system.

Hotel Residence Klosterpforte

Brand strategy

Without the right strategy one cannot even design a garden.

UNderstanding of brands

The required qualities for real collaboration: Trust, openness, deep understanding.

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Brand Design

The importance of a solid foundation can be seen from the Leaning Tower of Pisa.


scoyo Corporate Design

Wertmarke develops the coporate design for scoyo, a project from Bertelsmann AG. For their e-learning platform online a new logo and popular figure, which is...


stoertebeker-brauquartier.com Web Design


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Alte Druckerei
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D-22765 Hamburg