Multimedia beer experience 09. November 2017 ‐ Interior Design
Guests of the "Störtebeker Shop & Taste" in the Elbphilharmonie are now awaiting an award-winning tasting experience. Together with MuSe Content, wertmarke has developed a multimedia concept that won the Red Dot Award for Communication Design. In addition to various entertaining videos on large-format screens, the heart of the installation, the "place2learn" station, was praised in particular. She supports the beer sommelier as if by magic in his presentation. Thanks to the RFID code on each bottle, he simply has to place it on the station and the appropriate explanation video will appear on the screen.