Packaging

Störtebeker Elbphilharmonie
special editionen

The packaging of the special edition was to be variable and inspired by the architecture of the Elbphilharmonie. wertmarke solved this task with a visually and technically sophisticated, multi-part packaging concept that provides a shining example of multiple uses.

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Designkonzept

Die drei Hauptelemente der Elbphilharmonie - Speicher, Plaza und gläserner Aufsatz - finden ihre Entsprechung in einer stabilen Kartonage als Sockel und einer Haube aus transparentem, strukturierten Kunststoff in Form des extravaganten Dachs, das in die Plaza-Ebene übergeht. An die beidseitig erhabene rote Fahne lässt sich der Tragegriff einklinken, mit einer LED-Leuchte die Verpackung illuminieren.

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Packaging

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wertmarke hamburg GmbH
Alte Druckerei
Bahrenfelderstr. 73d

D-22765 Hamburg

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